Really Hawaiian™We Checked.
Get Listed

We Check What’s Really Hawaiian.

A new home for products, food, places and experiences genuinely made, grown or delivered in Hawaiʻi. We find them, check them and introduce them to people who care where things come from.

Get Your Business Listed

Love Hawaiʻi-made things? Join the list and we’ll tell you when we launch.

May and Keahi being handed menus on an oceanfront restaurant deck Pua tasting a fresh malasada at a bakery counter Really Hawaiian — We Checked seal

What Really Hawaiian does

Everyone wants the real thing. Most people can’t tell what it is. We make it easy to tell, and easy to buy.

  1. Discovers

    We go looking for the makers, growers, chefs and operators doing the real work here, on every island.

  2. Verifies

    We check where it’s made, who makes it and what came from elsewhere. Most of the value has to be created in Hawaiʻi.

  3. Reviews

    Our hosts taste it, try it and tell people what they honestly think, on our site and across social media.

  4. Introduces

    When someone is ready to buy, book or visit, we send them straight to you.

Walk into almost any gift shop and count how many “Hawaiian” things were made somewhere else.

Visitors and locals want to support the real thing. Imported products with island branding make that hard, and they take sales from the people who actually make things here. The Really Hawaiian seal tells buyers they’re in the right place.

Meet the people who show you off

Pua, May and Keahi are our digital hosts. They visit, taste and ask the questions a careful buyer would ask, then share it in short videos made for Instagram, Facebook and YouTube.

Pua finds shops, markets, bakeries and makers. She reacts first, then asks the useful question.
May & Keahi review restaurants and experiences. She notices the craft; he asks whether it’s worth the price.

Sample reels. Pua, May and Keahi are digital hosts created for Really Hawaiian. Reviews, research, verification, tasting and editorial decisions are conducted or supervised by the Really Hawaiian team.

Why it’s worth being here

If you make, grow or deliver the real thing in Hawaiʻi, Really Hawaiian puts you in front of people who are already looking for you.

Actually From Hawaiʻi seal

A seal that means something

Verified businesses carry the Actually From Hawaiʻi mark on their profile, and can use it in their shop and online. It’s earned, not bought.

Your story, told well

A profile, host reviews and short videos that show what you make, how you make it and why it’s worth buying.

Buyers sent straight to you

Every Buy, Reserve and Book button goes to your own website. No marketplace in the middle and no commission on your sales.

Results you can see

You get a monthly report showing every click we sent you and where on our site or social it came from.

Good company

Everyone listed passed the same check. Your neighbors on the page are the real thing too.

We send you the buyer. You keep the sale.

ShopperFinds you in a review, a reel or a search
Really HawaiianShows your seal, your story and a Buy button
Your storeThey buy, book or visit. 100% of the sale is yours.

You pay for the interested buyers we send you, counted by clicks, not a cut of what they spend. Think of us as another advertising channel in your mix, like social ads or print, except every business in it has been checked, and every click is counted and reported.

Paying for placement never buys verification or a positive review. Every business meets the same standard first, and paid placements are labeled.

Talk to Us About Getting Listed

How it works

From first hello to your first report, it’s simple.

  1. Tell us about your business

    Send us a few details below. We’ll follow up.

  2. We verify

    We look at where your work happens and what comes from off-island.

  3. We feature you

    Your profile goes live, and our hosts review and share you on the site and social.

  4. Buyers click through

    Interested shoppers go straight to your website to buy, book or visit.

  5. You see the results

    A monthly report shows every click we sent, with your invoice.

Join as a Vendor, Press or Just for Fun

Pick the one that fits and send us a note. We read every one and reply personally.

Really Hawaiian
PO Box 2335
Keauhou, HI 96739
Aloha@ReallyHawaiian.com
(808) 555-1212

Sent straight to our inbox at Aloha@ReallyHawaiian.com. We only use your email to reply and, if you ask, to send Really Hawaiian news.

How we verify

Really Hawaiian means at least 51% of the value is created in Hawaiʻi, by people who work here.

The 51% standard

This qualifies

A shirt designed, patterned, cut, sewn and finished in Hawaiʻi, then shipped from here, even if the fabric and buttons came from elsewhere.

Jewelry designed, fabricated, assembled and finished in Hawaiʻi from imported gold, silver or stones.

This doesn’t

  • Imported finished products with Hawaiʻi branding
  • Products only warehoused in, or passing through, Hawaiʻi
  • Imported shirts with only a graphic printed here
  • Jewelry assembled here from nearly finished imported pieces
  • Mainland services marketed to Hawaiʻi customers

Our three labels

Really Made Here

Made, assembled or manufactured here.

Really Grown Here

The crop itself is grown here.

Really Done Here

The service or experience is performed here by Hawaiʻi-based people.

The process

  1. A business is discovered or applies.
  2. We review where creation and production happen.
  3. We look at materials, labor and outside inputs.
  4. We weigh how much of the value is created in Hawaiʻi.
  5. The business is approved, declined or marked “Needs more information.”

Really Hawaiian is an independent editorial and verification standard. It is not a government certification and does not replace any official Hawaiʻi state certification program.

Get Your Business Checked